The word Media has grown itself in a huge figure becoming a powerful author which have power to change lives and if you find the lure of the media too hard to resist and see your future in it, then the Bachelor of Mass Media or BMM is the course for you. A 3-year undergraduate degree, which help students grow academically and as an individual. From being a relatively unkown degree, it has become an extremely popular choice among students and has lured many institutes towards its growing popularity and letting these institutes avail this course to the aspirants. Being a specialized undergraduate degree, students interested in pursuing BMM post 10+2 are eligible for admission in the course based on the format or process of admission of different institues. An entrance exam based admission process is followed by many institutes whereas many other institutes follow their own guidelines for admission process.
BMM is an application-oriented course. It equips students with writing and verbal presentation skills, as well as knowledge of several mass media. It involves comprehensive research, seminars, group discussions, field visits, as well as an integrated internship. During the final year students can either specialize in journalism or advertising. After course completion, they can seek employment in print media, electronic media, public relations, or advertising. BMM offers an exciting three years of undergraduate studies for media enthusiasts, however, it has a rigorous curriculum and is best only for those who are truly passionate about the field, and wish to take it up as a career.
MKSC-M K Sanghvi College
University of Mumbai
bmm-bachelor of mass media
M.K. Sanghvi College of Commerce and Economics was started in 1994 under the Ritambhara Vishva Vidyapeeth.