Colleges in PGDMM-Post Graduate Diploma in Marketing Management
Colleges for PGDMM
Marketing is a much sought after profession among management graduates and the postgraduate diploma in marketing management is a popular course among students interested this field. This one-year course is open to all graduates, and selection is usually based on the results of an entrance test and personal interview.
A two-semester programme, the diploma includes modules on marketing management, economics for managers, sales and distribution management, marketing research, services marketing, international marketing, B2B marketing, e-marketing, customer relationship management, integrated marketing communication, and product and brand management. The course involves rigorous project work, presentation, and field work. Many programmes also include industry attachment.
KSOM-KIIT School of Management
PGDMM-Post Graduate Diploma in Marketing Management